FIRST BANK HAMPTON: Loans Campaign
A community bank proudly serving Hampton & Latimer, IA and its surrounding communities since 1993.Objective
To promote a variety of loans that First Bank Hampton offers and to gain…
Strategy
To create and deploy a campaign that focuses on why obtaining a loan through First Bank Hampton is beneficial: quick turnaround on local requests, local decisions and processing, and personable lenders.
Channels
Facebook
Instagram
Postcard
Newspaper Ad
Poster
Services
Brand Strategy
Graphic Design
Digital Advertising
Web Design & Development
Landing Page
This landing page was the central hub of information where all traffic from digital and print ads was directed. It provided links to learn more specific information about each loan, as well as a contact form to contact a First Bank Hampton lender.
Print Materials
Flyers, Newspaper Ads and Postcards were created and distributed in First Bank Hampton’s two markets to bring awareness to the loans that they offer.
Digital Ads
Static ads were created for each of the five loans and ran on Facebook and Instagram.
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